Next Level vs American Apparel: Which Is Better?

Versus
By Maya Collins May 6, 2026
Disclosure: As an Amazon Associate, I earn from qualifying purchases. This post may contain affiliate links, which means I may receive a small commission at no extra cost to you.

When it comes to blank apparel for printing and customization, two names consistently rise to the top: Next Level Apparel and American Apparel. Both brands have carved out significant niches in the market, offering quality garments sought after by businesses, designers, and individuals alike.

But with distinct philosophies and product lines, choosing between them can be a challenge. Are you prioritizing ultra-soft fabrics and modern fits, or are you drawn to the classic, durable feel and ethical manufacturing associations of the other?

This comparison dives deep into what makes each brand unique, helping you decide which is the perfect fit for your next project. We’ll explore fabric quality, styles, durability, and overall value to ensure you make an informed decision.

Specs at a Glance

Featurenext levelamerican apparel
Material Composition100% combed ringspun cotton50% polyester, 25% combed ringspun cotton, 25% rayon
Fabric Weight4.3 oz/yd²3.7 oz/yd²
FitSemi-fittedClassic/Relaxed
NecklineCrew neckCrew neck
Sleeve StyleSet-in sleevesSet-in sleeves
Shoulder/SleeveShoulder-to-shoulder tapingShoulder-to-shoulder taping
Collar1×1 baby rib-knit collar1×1 rib knit collar
Care InstructionsMachine washable, tumble dry lowMachine washable, tumble dry low
DurabilityGood, holds shape wellGood, soft and durable
StretchModerate stretchGood stretch
SoftnessSoftVery soft
BreathabilityGoodExcellent

Feature-by-Feature Breakdown

Material & Fabric

  • Next Level: Typically uses a blend of cotton, polyester, and rayon (depending on the specific style). This often results in a softer feel and a more modern, slightly heathered look. They are known for their tri-blend fabrics which offer excellent drape and comfort.
  • American Apparel: Historically known for its 100% cotton or cotton/poly blends, emphasizing a classic, durable feel. Their fabrics can sometimes feel a bit heavier and less prone to stretching out compared to tri-blends.
  • Winner: next level

Fit & Sizing

  • Next Level: Offers a range of fits, from slim and modern to more relaxed. Their sizing is generally consistent and true to size for most styles, catering to a contemporary aesthetic.
  • American Apparel: Often characterized by a more classic, sometimes boxier or more fitted, American-style cut. Sizing can sometimes run a bit smaller or have a more vintage fit compared to modern brands.
  • Winner: next level

Durability & Construction

  • Next Level: While comfortable, their softer fabrics can sometimes show wear more quickly with aggressive washing or constant use, especially the tri-blends. Construction is generally good for the price point.
  • American Apparel: Known for robust construction and often heavier weight fabrics that tend to hold up well over time and numerous washes. They are built to last.
  • Winner: american apparel

Style & Aesthetic

  • Next Level: Focuses on current fashion trends, offering a variety of styles that are popular for graphic tees, streetwear, and everyday casual wear. Their designs often have a more fashionable, contemporary appeal.
  • American Apparel: Emphasizes a more timeless, minimalist, and often retro-inspired aesthetic. Their pieces are versatile and can be styled in many ways, leaning towards a foundational wardrobe.
  • Winner: next level

Color & Print Options

  • Next Level: Provides an extensive palette of colors, including many vibrant and trendy options, as well as a wide range of heathered shades. This makes them very popular for custom printing and branding.
  • American Apparel: Offers a solid selection of classic colors and some more muted or vintage-inspired tones. While they do offer prints, their strength lies more in the garment itself.
  • Winner: next level

Ethical & Sustainable Practices

  • Next Level: Often highlights their commitment to ethical manufacturing and some sustainable practices, though specific details can vary by product line. They are generally considered a responsible choice.
  • American Apparel: Has a strong history of emphasizing domestic manufacturing (USA-made) which is often seen as a more ethical and transparent production method. This can contribute to a higher price point but also a clear supply chain.
  • Winner: american apparel

Price Point

  • Next Level: Generally falls into a more budget-friendly to mid-range price category, making them accessible for large orders and individuals alike. They offer good value for the comfort and style.
  • American Apparel: Tends to be positioned at a higher price point, reflecting their domestic manufacturing, often higher quality materials, and brand premium.
  • Winner: next level

Brand Reputation & Market Position

  • Next Level: Widely recognized as a leading brand in the blank apparel market for its blend of comfort, style, and affordability, particularly popular with decorators and online retailers.
  • American Apparel: Holds a strong legacy as a brand known for its iconic basics, distinctive aesthetic, and commitment to American manufacturing, appealing to those who value heritage and quality.
  • Winner: next level

Winner by Category

CategoryWinner
Softness & Drapeamerican apparel
Durability & Shape Retentionnext level
Classic Cotton Feelnext level
Modern Fabric Blend Feelamerican apparel
Overall VersatilityTie
Value for QualityTie

What They Have in Common

  • Material Blend: Both brands offer options that incorporate cotton, providing a comfortable and breathable feel against the skin. While Next Level focuses on 100% cotton for its core offerings, American Apparel often uses blends that enhance softness and drape.
  • Construction Quality: Both Next Level and American Apparel are known for their commitment to quality construction. They utilize techniques like shoulder-to-shoulder taping and durable stitching to ensure their garments hold up well to wear and washing, maintaining their shape and integrity over time.
  • Versatile Styling: Both brands produce t-shirts that are designed to be versatile wardrobe staples. Their classic crew neck styles and comfortable fits make them suitable for a wide range of outfits, from casual everyday wear to layering pieces for more dressed-up looks.
  • Wide Color Palettes: You can expect both Next Level and American Apparel to offer a broad spectrum of colors. This allows for great flexibility in design and branding, catering to diverse aesthetic preferences and project requirements.
  • Focus on Comfort: Comfort is a key consideration for both brands. They aim to provide apparel that feels good to wear throughout the day, whether through the choice of fabric, the cut of the garment, or the overall feel of the material.

Next Level Vs American Apparel Buying Guide

Fit and Sizing

When choosing between Next Level and American Apparel, fit is a primary consideration. Next Level is generally known for its more modern, slightly slimmer fit, often favored for its contemporary silhouette. American Apparel, on the other hand, historically offered a more classic, sometimes looser fit, though they have evolved their offerings. It’s crucial to check specific product specs, as both brands have various styles within their collections that can impact the overall fit. (See Also: Apple Iphone 14 Vs 15 )

Fabric Quality and Feel

Both brands are celebrated for their quality fabrics, but there are subtle differences. Next Level often utilizes tri-blend fabrics, which are exceptionally soft and drape well, offering a comfortable, premium feel. American Apparel is also known for its high-quality cotton and blends, providing durability and a good hand-feel. Consider the intended use; for ultra-softness, Next Level might edge out, while American Apparel offers robust, everyday wearability.

Durability and Longevity

Durability is a key factor for many consumers. American Apparel has built a reputation for producing garments that stand the test of time, maintaining their shape and color through repeated washes. Next Level also offers good durability, especially in their heavier weight options. For items that will see frequent, rigorous use, American Apparel might be the slightly more robust choice, but both are excellent for long-lasting apparel.

Price Point and Value

Price can be a significant differentiator. Generally, Next Level tends to be more competitively priced, making it an attractive option for bulk purchases or budget-conscious buyers. American Apparel, while often perceived as a premium brand, can also offer good value, especially when considering its reputation for quality and longevity. Your budget and the quantity you need will heavily influence which brand offers the better value proposition. (See Also: Texas Vs Wyoming Llc )

Who Should Buy What?

Buy next level If…

  • You prioritize a classic, slightly more structured fit that maintains its shape well.
  • You prefer 100% cotton for its natural feel and breathability, especially for a more traditional t-shirt experience.
  • You are looking for a reliable and durable option for everyday wear or bulk printing where consistency is key.
  • You appreciate a good balance of softness and sturdiness in your t-shirts.

Buy american apparel If…

  • You seek an exceptionally soft and premium feel with a luxurious drape.
  • You prefer a more relaxed, classic fit that offers great comfort and movement.
  • You are drawn to modern fabric blends that provide enhanced stretch and a slightly lighter weight.
  • You are looking for a t-shirt that feels fashionable and can easily be styled for a contemporary look.

Frequently Asked Questions

Which brand offers a wider range of styles?

Both Next Level and American Apparel offer diverse product lines, but their focus can differ. Next Level excels in offering a broad spectrum of t-shirt styles, including various necklines, sleeve lengths, and fabric blends, catering heavily to the print-on-demand and custom apparel markets. American Apparel, while also strong in basics, is recognized for its foundational pieces and has expanded into more fashion-forward and specialized apparel categories over time.

Are Next Level shirts good for screen printing?

Yes, Next Level shirts are highly regarded for their suitability for screen printing. Their fabrics, particularly their 100% cotton and tri-blend options, provide an excellent surface for ink adhesion, resulting in crisp, vibrant prints. The smooth texture of their materials minimizes print imperfections, making them a popular choice among screen printers and businesses looking for high-quality custom apparel.

Is American Apparel considered a premium brand?

American Apparel is often considered a premium brand due to its historical emphasis on high-quality materials, ethical manufacturing practices, and distinct styling. While they offer a range of price points, their commitment to superior fabric construction and durability positions them in the higher tier of basic apparel brands. This perception of quality contributes to their reputation for offering long-lasting and comfortable garments. (See Also: Swagbucks Vs Survey Junkie )

Which brand is better for a slim fit?

If you are specifically looking for a more modern, slim-fit silhouette, Next Level is generally the preferred choice. Many of their popular styles are designed with a contemporary cut that is narrower through the body and sleeves. While American Apparel does offer slimmer options, their traditional fits can sometimes be more relaxed, so it’s always best to consult their specific sizing charts and product descriptions for the closest match to a slim profile.

Are there sustainable options from either brand?

Both brands have made strides in offering more sustainable options. Next Level often highlights its use of ringspun cotton and some eco-friendly blends. American Apparel has also been increasingly focusing on sustainability, with some collections featuring organic cotton or recycled materials. It’s recommended to check the product details for specific certifications or material compositions if sustainability is a primary concern for your purchase.

Final Verdict

Choosing between Next Level and American Apparel depends on your priorities. Next Level offers excellent value, a broad selection of styles perfect for customization, and a consistently soft feel. American Apparel stands out for its robust quality, classic styles, and a reputation for superior durability. For those seeking a modern fit and budget-friendly custom apparel, Next Level often takes the lead. However, for a premium feel and long-lasting basics, American Apparel remains a strong contender.

Winner: Next Level