Kelly Moore vs Benjamin Moore: Which Paint Wins?
Choosing the right paint can feel overwhelming, but it’s a crucial decision for any home improvement project. With countless brands and options available, where do you even begin? This in-depth comparison of two industry giants will help you make an informed choice.
We’re diving into the details of Kelly Moore and Benjamin Moore, two of the most popular paint brands. Both offer a wide range of products, but they cater to different needs and preferences. Understanding the strengths and weaknesses of each will help you choose the best paint for your project.
This article will explore key factors such as paint quality, color selection, pricing, and availability. We’ll analyze these aspects to help you decide whether Kelly Moore or Benjamin Moore is the better option for your specific needs. Get ready to discover the perfect paint match for your next project!
Specs at a Glance
| Feature | Kelly Moore | Benjamin Moore |
|---|---|---|
| Durability | Excellent | Excellent |
| Coverage | Good | Excellent |
| Color Selection | Wide | Very Wide |
| Washability | Good | Excellent |
| Application | Easy | Easy |
| VOC Level | Low VOC options | Low VOC options |
| Exterior Paint Options | Yes | Yes |
| Interior Paint Options | Yes | Yes |
| Primer Required | Sometimes | Sometimes |
| Sheen Options | Variety | Variety |
| Mildew Resistance | Good | Excellent |
| Fade Resistance | Good | Excellent |
Feature-by-Feature Breakdown
Color Selection
- Kelly Moore: Kelly-Moore offers a wide array of colors, with a reputation for excellent color matching. They provide a diverse palette, including their own proprietary colors and the ability to match competitor colors. Some users may find their color selection process slightly less intuitive than some competitors.
- Benjamin Moore: Benjamin Moore is renowned for its extensive color palette, including thousands of colors and various historical collections. They offer a highly refined color selection process, with excellent color accuracy and consistency. The sheer volume of colors can be overwhelming for some.
- Winner: Benjamin Moore
Paint Quality & Durability
- Kelly Moore: Kelly-Moore paints are generally known for good durability and coverage, particularly their higher-end lines. They offer good resistance to fading and scrubbing. However, some users have reported slight variations in consistency across different product lines.
- Benjamin Moore: Benjamin Moore paints are highly regarded for their exceptional quality, durability, and resistance to wear and tear. Their higher-end lines provide excellent coverage and washability, making them a premium choice. The price point reflects the superior quality.
- Winner: Benjamin Moore
Coverage & Application
- Kelly Moore: Kelly-Moore paints generally offer good coverage, often requiring fewer coats compared to lower-quality paints. Application is usually smooth, with good leveling properties. Some users find the paint can be slightly thicker than some competitors.
- Benjamin Moore: Benjamin Moore paints are known for their excellent coverage and smooth application. Their paints often provide superior hiding power, minimizing the number of coats needed. The paints typically level well, resulting in a professional finish.
- Winner: Benjamin Moore
Price
- Kelly Moore: Kelly-Moore is generally positioned as a more affordable option compared to Benjamin Moore. It offers a good balance of quality and value, making it an attractive choice for budget-conscious consumers. The price point can fluctuate based on the specific product line.
- Benjamin Moore: Benjamin Moore paints are typically priced at a premium. The higher price reflects the superior quality, durability, and extensive color selection. While more expensive, the long-term value and performance often justify the cost.
- Winner: Kelly Moore
Availability
- Kelly Moore: Kelly-Moore has a more regional presence, primarily available in the Western and Southwestern United States. This can limit access for customers in other areas. Availability is generally good within their established markets.
- Benjamin Moore: Benjamin Moore has a wider national and international distribution network, making it more readily available to a broader customer base. You can find Benjamin Moore paints at numerous retail locations.
- Winner: Benjamin Moore
VOC Levels & Eco-Friendliness
- Kelly Moore: Kelly-Moore offers various low-VOC and zero-VOC paint options, catering to environmentally conscious consumers. They are committed to providing paints that meet or exceed environmental standards. The specific options vary by product line.
- Benjamin Moore: Benjamin Moore offers a range of low-VOC and zero-VOC paints, including their popular Aura line, which focuses on sustainable practices. They are committed to reducing environmental impact and promoting healthier indoor air quality.
- Winner: Tie
Customer Service & Support
- Kelly Moore: Kelly-Moore is generally known for providing good customer service, particularly within its regional markets. The staff is often knowledgeable and helpful. Service quality can vary slightly depending on the specific location.
- Benjamin Moore: Benjamin Moore benefits from a strong reputation for customer service and support, especially through its network of independently owned retailers. Their staff is often well-trained and provides expert advice.
- Winner: Benjamin Moore
Product Range
- Kelly Moore: Kelly-Moore offers a comprehensive range of interior and exterior paints, primers, and specialty coatings. Their product lines cater to various applications and budgets, providing flexibility for different projects.
- Benjamin Moore: Benjamin Moore provides a wide array of paint products, including interior and exterior paints, primers, stains, and specialty finishes. Their product range is extensive, catering to various surfaces and project requirements.
- Winner: Tie
Winner by Category
| Category | Winner |
|---|---|
| Color Selection | Benjamin Moore |
| Coverage | Benjamin Moore |
| Washability | Benjamin Moore |
| Mildew Resistance | Benjamin Moore |
| Fade Resistance | Benjamin Moore |
| Value | Kelly Moore |
What They Have in Common
- Low Voc Options: Both brands offer paint lines with low volatile organic compound (VOC) levels, contributing to better indoor air quality and reduced environmental impact.
- Interior and Exterior Options: Both Kelly Moore and Benjamin Moore provide a comprehensive selection of paints suitable for both interior and exterior applications, catering to diverse project needs.
- Wide Color Palettes: Both brands boast extensive color palettes, allowing customers to find the perfect shade for their projects. They offer a range of pre-mixed colors and custom color matching options.
- Durability: Both brands are known for their durable paints, designed to withstand wear and tear. This ensures long-lasting beauty and protection for painted surfaces.
- Easy Application: Both Kelly Moore and Benjamin Moore paints are formulated for ease of application. This makes them suitable for both professional painters and DIY enthusiasts.
- Sheen Variety: Both brands offer a variety of sheen options, from flat to high-gloss, allowing for customization based on the desired aesthetic and functionality.
Kelly Moore Vs Benjamin Moore Buying Guide
Color Selection & Matching
Both Kelly Moore and Benjamin Moore offer extensive color palettes, allowing you to find the perfect shade for your project. Kelly Moore is known for its user-friendly color selection tools and often features trending colors. Benjamin Moore is renowned for its historical color collections and precise color matching capabilities. Consider your aesthetic preferences and the specific color you desire. Think about the lighting in the space and how it will affect the color’s appearance. It’s always wise to test paint samples before committing to a full purchase.
Paint Quality & Durability
The quality of paint significantly impacts its durability and longevity. Benjamin Moore is generally considered to have premium paint options that provide superior coverage, washability, and resistance to fading. Kelly Moore also offers high-quality paints, especially in their professional lines, that perform well in terms of durability and ease of application. Evaluate your needs: high-traffic areas might benefit from Benjamin Moore’s more robust formulations, while a well-prepped area might see Kelly Moore paints excel.
Price & Value
Price is a crucial factor in your decision. Benjamin Moore paints typically come with a higher price tag, reflecting their premium quality and brand reputation. Kelly Moore paints are often more competitively priced, making them an attractive option for budget-conscious consumers. However, consider the total cost, including the amount of paint needed and the frequency of repainting. Factor in the cost per square foot and the longevity of the paint to determine the best value for your project.
Application & Ease of Use
The ease of application is crucial for a smooth painting experience. Both brands offer paints that are relatively easy to apply, with good flow and leveling properties. Benjamin Moore paints are often praised for their excellent coverage and minimal splattering. Kelly Moore paints are also formulated for easy application and are available in various finishes. The choice often comes down to your personal preference and the specific product. Proper surface preparation is paramount regardless of the paint you choose.
Environmental Considerations
Environmental concerns are increasingly important. Both Kelly Moore and Benjamin Moore offer low-VOC (volatile organic compounds) and zero-VOC paint options, reducing the impact on indoor air quality and the environment. Consider your personal sensitivities and the need for a healthy living space. Check the product labels for certifications, such as GreenGuard, to ensure the paint meets your environmental standards. Both brands are committed to sustainable practices.
Availability & Accessibility
The availability of paint can impact your project’s timeline. Benjamin Moore paints are widely available through independent retailers and some national chains. Kelly Moore paints are primarily sold through their own stores and independent dealers, which might limit accessibility depending on your location. Assess the proximity of retailers and their operating hours. Check online for availability and potential shipping options. Consider the convenience factor when choosing between the two brands.
Who Should Buy What?
Buy Kelly Moore If…
- You are looking for a paint brand with a strong regional presence, particularly in the Western United States.
- You value good quality paint at a slightly more affordable price point.
- You prefer a brand with a focus on sustainable practices and environmentally friendly options.
Buy Benjamin Moore If…
- You want access to an extremely wide range of colors and a reputation for superior color accuracy.
- You prioritize premium quality, durability, and a brand with a long-standing reputation.
- You are willing to pay a premium for top-of-the-line paint performance and availability.
Frequently Asked Questions
Which brand offers the widest color selection?
Both Kelly Moore and Benjamin Moore offer extensive color palettes, but Benjamin Moore is often praised for its vast array of colors, including collections with thousands of shades. They also have the ability to precisely match any color, which can be a significant advantage. Kelly Moore also has a wide selection, with a focus on ease of use.
Which paint is better for high-traffic areas?
Benjamin Moore paints, especially their premium lines like Aura and Regal Select, are often favored for high-traffic areas due to their superior durability, washability, and resistance to scuffing and wear. They are designed to withstand frequent cleaning and maintain their appearance. Kelly Moore also offers durable paints suitable for high-traffic areas, so check the product specs.
Which brand is more budget-friendly?
Kelly Moore paints are generally more budget-friendly compared to Benjamin Moore. While both brands offer a range of products, Kelly Moore often has lower price points. However, consider the total cost, including the amount needed and the paint’s longevity. Remember, the initial price is not the only factor when determining the overall cost.
Which paint is easier to apply?
Both brands offer paints that are relatively easy to apply, with good flow and leveling properties. Benjamin Moore paints are often praised for their excellent coverage and minimal splattering, making them a favorite for both professionals and DIY enthusiasts. Kelly Moore paints are also formulated for ease of application and are available in various finishes.
Are there low-VOC or zero-VOC options?
Yes, both Kelly Moore and Benjamin Moore offer low-VOC and zero-VOC paint options, catering to environmentally conscious consumers. These paints minimize the release of volatile organic compounds, which can impact indoor air quality. Always check the product labels for specific VOC levels and certifications, such as GreenGuard, to ensure they meet your requirements.
Where can I buy these paints?
Benjamin Moore paints are widely available through independent retailers and some national chains, offering easy access to many customers. Kelly Moore paints are primarily sold through their own stores and independent dealers, which may require a bit more searching depending on your location. Consider the proximity of retailers and their operating hours.
Which brand offers the best warranty?
Warranty terms can vary depending on the specific product and retailer. Both brands usually offer warranties against defects in materials and workmanship. Check the product information and consult with the retailer to understand the warranty details, including coverage duration and any specific conditions. Both brands offer good warranties.
Final Verdict
Both Kelly Moore and Benjamin Moore offer excellent paint options, each with its own strengths. Benjamin Moore excels in premium quality, durability, and color selection, while Kelly Moore provides a more budget-friendly alternative with user-friendly features. The best choice depends on your specific needs and priorities. Consider factors like budget, desired durability, and color matching requirements.
Winner: Benjamin Moore